* WORK WITH ME *

MARKETING CONSULTANT

I have deep offline and online experience. I can help you create and execute an INTEGRATED MARKETING plan tailored to your business goals. Some examples of marketing materials we will work on together are:

• Social media (Facebook, Twitter, YouTube, etc)
• Website and blog
• Printed materials (postcards, posters, out-of-home advertising, etc)
• Online ad concept and design (Facebook ads, Google Ads, etc)

TRAINING (I come to you for one day)

• Beginning with a PowerPoint presentation about the current state of social marketing including:
• NETWORKS:all the best, most current social networks and why you should or should not use them
• TOOLS: the best tools to use to streamline your marketing and save time
• ENGAGEMENT: the best engagement practices on all relevant social networks
• BUILD FOLLOWING: the best practices and methods to grow you blog, Twitter following and Facebook likes
• Questions and Answers
• Hands on training
• This includes optimizing your Facebook page and Twitter account together
• Set up auto-posting
• Submit to search engines and directories
• Creating lists on Facebook and Twitter
• Rules on Facebook and Twitter
• Creating posts
• you will learn
• the best methods of creating BRIEF CONTENT
• proven tactics to get retweeted, liked and commented on
• Measuring your results
• Advertising on Facebook
• MORE…

SOCIAL NETWORK, WEBSITE & BLOG SET UP AND OPTIMIZATION

• Set up
• Making sure all information is optimized for Google search
• Image optimization (best photos for Facebook, Twitter, Twitter background, etc)
• Submission to search engines (Google, Yahoo, etc)
• Analytics setup and report scheduled
• Tools set up for things like scheduled tweets, mobile phone apps, etc
• lots more 

DIGITAL PR

• Scheduled posts on Facebook and Twitter, cross promoted to Secret Boston and FNO Boston (if appropriate)
• Press and blogger outreach and follow up